Published: 25 November 2016 by: Kate Webster


Samoa has seen a surge in interest from Australian holiday planners ahead of summer, according to travel search engine KAYAK.

More and more Australians are seeking alternative, under-the-radar destinations for their holiday and Samoa joins the likes of lesser-known island holiday spots such as Tonga, Balipapan and Puerto Princesa.Debby Soo from KAYAK attributes this to the adventurous and trend setting nature of Australians with the “been there, done that” mentality.

Also attributing to the growth in interest was the recent series of Australian Survivor, which showcased the island nation.

Samoa has always been an attractive alternative to the Bali-weary traveller seeking to escape the hustle and bustle as well as the crowds, who is after the tropical paradise retreat without costing them the Earth.

CEO of Samoa Tourism Authority, Sonja Hunter, believes that Australians in general are trend setters when it comes to discovering emerging destinations in the region.

“Aussies have always had a love affair in discovering the new and the unexplored. They love to have bragging rights when it comes to visiting destinations yet to be discovered by the rest of the world. Samoa offers all the mod cons without the baggage – you can immerse yourself in the traditional and undiscovered without compromising or sacrificing creature comforts.”

In Samoa you can explore and get off the beaten track and discover a world that takes you back to the past and still have a gorgeous spa treatment at the end of a day filled with adventures.

For more visit Samoa Tourism Authority

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