The secret’s out: the land of K-pop is cool, and tourist numbers to South Korea are growing. Four Seasons has clearly recognised the appeal of this fascinating country, and on 1 October will unveil its first property in South Korea: the Four Seasons Hotel Seoul.

Located in a brand new building in Gwanghwamun, in the heart of the capital, the 317 rooms (including 43 suites) will feature a clean, modern aesthetic, classic Korean motifs, impressive views… and be about twice the size of most hotel rooms in the country. There will also be a spa, Korean sauna, three indoor pools, gym and an indoor “Golf Experience” featuring five golf simulators, as well as seven restaurants and bars, including Kioku, a three-storey, Tokyo-style sushi bar, and Charles H., a speakeasy-style cocktail lounge with a Prohibition-era New York vibe, but with a Korean twist.

To celebrate the opening, the Four Seasons Hotel Seoul is extending a special offering offer that includes a hotel credit and breakfast for two.

Discover more: Four Seasons Seoul