A new study has revealed the world’s 15 Most Instagrammed Road Trips, with Australia topping the list! Although we were edged out of first place by America’s iconic Route 66, second looks pretty good when you’re talking about Victoria’s glorious Great Ocean Road.
Commissioned by UK-based click4reg the study ranked 15 well-known journeys according to how many hashtags they attracted (using “name” and “name + road trip”) as of February 2020. Route 66 clocked up 1,708,620 tags and the Great Ocean Road not far behind with 1,291,178.
While America nabbed 3 of the top 5 spots (with Route 66, the Pacific Coast Highway and Valley of Fire) Europe claimed 7 places in total, making it the most ‘grammable continent overall. Naturally Germany’s Romantic Road grabbed out attention; now there’s a name we can get on board with! Find your favourite below…

Here’s the full list:
1. Route 66, USA
2. Great Ocean Road, Australia
3. Pacific Coast Highway, USA
4. Valley of Fire, USA
5. Ring Road, Iceland
6. Ruta 40, Argentina
7. North Coast 500, Scotland
8. Trollstigen, Norway
9. Cabot Trail, Canada
10. Death Road, Bolivia
11. Causeway Coastal Route, Northern Ireland
12. Romantic Road, Germany
13. Route 62, South Africa
14. Atlantic Road, Norway
15. Snake Pass, England